Sarah Vancini collaborates with enterprise level clients and their marketing teams to provide strategic consulting and drive growth. Previously, she worked at CVS Health and has been providing marketing strategy across Healthcare, SaaS, and Direct-To-Consumer for 10+ years. She also holds her MBA from Boston University. Top marketing agencies have retained her services to implement analytics-based strategies and tie client KPIs to marketing metrics.
Client Experience:
· Tactical planning including trade, media, programmatic, and digital for a Fortune 100 Consumer Goods and Healthcare Conglomerate with $5.3B annual revenue.
· Reused Gartner assets in email campaigns, blogs, and video scripts for an Insurance SaaS company with $26M annual revenue and set new company record of 32% webinar conversion.
· Ran Google Ads Campaigns for seven Cardiovascular Devices (Pumps, Stents, etc.) for a Medical Device Company with $34.6B annual revenue.
· Market Analysis for insurance market for Medi-Cal leading to market penetration and $1M of PBM contracts for a Fortune 500 Health Solutions Company.
· Developed white papers on AI Operating Technology for Columbus, Ohio’s Fastest Growing Technology Startup and facilitate a $50M tech exit to a Fortune 100 company.
Looking forward to getting started.
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